- The feud between Drake and Kendrick Lamar has reached new heights.
- Drake has decided to take legal steps against major music companies.
- Lamar targeted Drake with lyrics in his new song, Not Like Us.
Released this year, the record-breaking track includes incendiary lyrics suggesting Drake is a sex offender, with lines such as, “Drake, I hear you like ’em young,” and references to a “certified paedophile” and a “predator.”
On Monday, Drake, under his legal name Aubrey Drake Graham, filed pre-lawsuit petitions in Bexar County District Court, Texas, and New York Supreme Court. He accused Universal Music Group (UMG) and iHeartMedia of orchestrating a manipulative campaign to boost Not Like Us at his expense.
Drake alleged UMG used bots and pay-to-play agreements to saturate streaming platforms like Spotify. “Streaming and licensing is a zero-sum game,” the filing stated. “Every time a song ‘breaks through,’ it means another artist does not. UMG’s choice to saturate the music market with Not Like Us comes at the expense of its other artists, like Drake.”
UMG, which represents Lamar through Interscope Records, dismissed the claims. “The suggestion that UMG would do anything to undermine any of its artists is offensive and untrue,” the company said.
The feud traces back to Lamar’s 2013 track that called out Drake, with lines like, “I got love for you all, but I’m trying to murder you.” What began as bravado has spiraled into a full-blown dispute over creative and professional rivalry.
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